CDP Solutions

Lapsation Analysis
The Lapsation Analysis Notebook is used to understand what different factors are responsible for the increased Lapsed rate for a particular period. Intr...
Tue, 4 Jan, 2022 at 7:31 AM
Winback Trend Analysis
The Winback Trend Analysis Notebook is used to understand what different factors/characteristics that are responsible for the winback of Lapsed and Inactive...
Tue, 4 Jan, 2022 at 7:32 AM
Next Best Product Modelling
Next Best product modelling is used to determine what is the best-suited product or most likely product the customer is going to purchase in his next visit ...
Tue, 4 Jan, 2022 at 7:33 AM
Advanced Customer Segmentation
Behavioural Segmentation Behavioural customer segmentation aims to create different behaviour-based clusters of the customer base. Behavioural segmentation...
Tue, 4 Jan, 2022 at 10:01 AM
Advanced Store Segmentation
What is Store Segmentation? It aims to divide a network of stores into meaningful groups. For example, a retailer with a network of 350 stores may generate...
Tue, 4 Jan, 2022 at 7:34 AM
Automated Inventory Mapping
Introduction It is important to check the mapping of the product before analysing the product data. The overall product mapping should be 90% or more, all ...
Tue, 4 Jan, 2022 at 7:36 AM
R & F Movement of users
This notebook aims to track users across different recency and frequency segments for two different periods. This analysis will give us the number of users ...
Fri, 26 Nov, 2021 at 2:26 PM
RFM Segmentation Movement (Using K-means)
This notebook aims to track the movement of customers across different RFM segments for two different periods. Prerequisite This notebook can be used for ...
Fri, 26 Nov, 2021 at 2:26 PM
Users RFM Segments Movements - Using Defined Cuts
This notebook will help us understand the movement of our users across the RFM segments between 2 different time periods.  This notebook can be used for br...
Fri, 26 Nov, 2021 at 6:59 PM
Movement of Customers across Advanced Customer Segments
This notebook helps to track the movement of customers across various Advanced customer segments across different time periods. Advanced Customer Segmentat...
Fri, 26 Nov, 2021 at 6:59 PM