To create email content, follow these steps.

  1. In the Content section, click Add creative.
  2. Navigate to the Email tab.
  3. To use an existing template, select the template from the list.
    To create a new message, click Create New.

Creating a new email

  1. Select your preferred option from the followings.

  • Upload zip file
    1. Select Upload zip file, then click Upload
    2. Browse a file (format: .zip, .html, .htm), and then click Continue.
    3. In the email body; modify the text and formatting, add images and labels, and then click Create.
  • Create using the editor
    1. Select Create using editor, then click Continue
    2. Click the appropriate Select option - either to Select of Select from scratch on the appropriate template.
    3. In Subject, enter the email subject.
    4. In the email body; modify the text and formatting, add images and labels, and then click Create.

  • You can also create email contents from the Create message section.
  • Unsubscribe tag is compulsory to include. To know more about each tag, see Message content section.
  • Click Preview to preview the email content and design before sending.
  • Click Test message to test the message by sending it to your preferred email IDs or test user group before sending it to the actual recipients. Add email IDs or test group accordingly.

Using email editor

In Email subject, e.nter the email subject.

  • Rows tab
    To design the layout, click the Rows tab on the right panel, drag and drop it to your preferred position on the mail body. Similarly, you can add more rows as required.

  • There are various rows available each with a different dimension.

  1. Content tab
    Use Content tab to add text, images, button, divider, social network links, HTML code, videos and more to the email body (each row).
    Drag and drop the required content block to the desired position in the body.

Content Blocks




Use to include a text message.


Use to add images from the library or your local system.


Used to add action buttons such as Click here, Submit.


Use to add columns to a row (divide a row into columns).


Use to include Social Channel icons to navigate recipients to the org's social platforms. You need to link the respective URLs for each social channel icon (Facebook, Twitter, Instagram, and LinkedIn).


Use to insert HTML code blocks in the template. For example, HTML tags, headers, hyperlinks, and more.


Use to embed a video in the email.  Add a video embed link in the input box. For example, you can embed a video representing specific information about the brand or product or brand ad. 


Use to add an image icon in the email body. An icon, a small image or a symbol usually used for brand or product logos.

Add an icon from the library and modify it as required.


USe to insert a menu bar in the email body. A menu is a navigation bar with links to each menu option. You can configure multiple menu items if required.


Use to include stickers from the library.


Use to add animated images or GIFS from the library.

Block Options

Content Properties



Use to add an additional margin to the content on all sides (Overall) or each side of a box - Right, Left, Top, and Bottom.  

Hide on

Hide on feature enables you to show the content on your preferred form factor. You can choose to hide content either on desktop or mobile.

  • Toggle between code view and normal view

    To switch to the code or editor mode, hover the mouse on and click Switch editor.

In code mode, you can only see editor design email using HTML code. Repeat the previous step to switch back to Drag-N-Drop editor mode.


  • After selecting the content block, you can view all the content properties and block options to modify the content.

    For example, Font style, Font color, Bold, Italics, Alignment, Add bullets, etc.

  • Preview and Test mode
    • Preview:  Use to view the email content and design in advance before saving the message..
    • Test message: You can send a text message to a test group to review the content and design before sending it to the actual audience. You can send to your preferred email IDs or to a test user group.