Lets you build audience group based on the customers' current tier. You can include or exclude customers for a given condition.

Basic Options

Basis options are mandatory options that you have to select.

Current Tier Name

Specify tier names by which you want to create audience group. 

Sample scenario: Fetch customers who are in the Gold tier (The tier names are configured as per the org preference and the names would vary)

Include customers whose current tier is {Select Gold}


Advanced Options

Advanced options are optional fields that you can use in a filter to get more specific data. Date filter is the advanced filter available to fetch customers of a tier by a specific duration. Click +/- Filters and select Date to use advanced filters.

  • Lifetime: You can fetch customers who are in the specific tier for lifetime.
  • Specific dates:  You can fetch customers who were in the specific tier during the specific date range
  • Relative days: You can fetch customers who were in the specific tier during the last x days/weeks/months

Relative Days

Following are options and sub options available if the duration is chosen as Relative days.

  • In the last x:  Lets you choose the duration in the last x days, in the last x calendar weeks, in the last x calendar months. For example, if you set 2 in the last x calendar week, you will get customers that were in the specified tier in the last two calendar weeks (Monday - Sunday).  Current week will not be included. A calendar week is from Monday - Sunday, and a calendar month is from 1-30/31 and 27/28 for Feb. So, 1 is to consider the previous calendar week, month or day, 2 is to consider previous 2 calendar weeks or months

Note: The current calendar week, calendar month or day will not be included in the the last x calendar week, calendar month or day respectively . For example, if you are on the 2nd of a month, and set 1 in the last x calendar month, you will get customers based on the specified condition for the previous month. Current month details will not be included. Same thing will apply for last x day,and last x calendar week

  • In the next x: Lets you build audience group with customers who will be in the selected tier(s) next x days, calendar weeks or calendar months. For example, if you set 1 in the next x calendar week,  you will get customers who will be in the specified tier in the upcoming calendar week (a week is from Monday - Sunday). Similarly, if you say the next 3 calendar months, then you will get customers who will be in the specified tier(s) in the next 3 calendar months excluding the current month. So 1 is for the next day/week/month, 2 is for next 2 days/calendar weeks/calendar months and so on

Note: Current calendar week,  calendar month or day will not be included in the next calendar week, calendar month or day respectively. For example, if you are on Wednesday and set 1 in the next x calendar weeks, you will get customers based on the specified condition for the upcoming week (Monday until Sunday). Current week details will not be included. Same thing will apply for next x day,and next x calendar month

  • In the current x: Fetches customers of the specific  tier on the current day, calendar week or calendar month
  • Between days:  Fetches customers who were in the specific tier in the next/last x days until the last/next y days (For example, last 30 days until the next 15 days). Current day will not be included. 
  • Exactly x days ago: Fetches customers who were in the specific tier x days ago. For example, I can get the customers who were in the Gold tier 10 days ago excluding the current day
  • Exactly after x days: Fetches customers who will be in the specific in the specific  after x days from the current day. For example, I can get the customers who will be in the Gold tier on the 10th day from now (current day will not be included). 1 is for tomorrow, 2 for the the day after tomorrow and so on

Specific Dates

Following are options and sub options available if the duration is set to Specific Dates.

  • Before: Filters customers who were in the specified tier(s) before a specific date (includes the specified date) 
  • After: Filters customers who were in the specified tier(s) after a specific date (includes the specified date) 
  • Between: Filters customers who were in the specified tier(s) during a specific date range  (includes the specified dates)