This lets you build audience group based on the total points earned in their lifetime.

Options available:

  • Greater than equal: Include or exclude customers whose lifetime points are greater than or equal to the value you specify here
  • Less than equal: Include or exclude customers whose lifetime points are less than or equal to the value you specify here
  • Equals: Include or exclude customers who have a specific lifetime points
  • In range: Include or exclude customers whose lifetime points are in a specific range including the specified points (minimum points to maximum points)